City Magazine’s Ones to Watch recognizes up-and-coming leaders who enhance local business and the community as a whole through their work and volunteerism. This year, ten people were chosen by a panel of past winners after being nominated by their peers and employers. Congratulations to these outstanding leaders.
Beth McGeorge Team at Re/Max Jefferson City, buyer specialist
What is the single biggest lesson you’ve learned in business?
The biggest lesson learned while helping clients navigate a real estate transaction is that I am in a service industry, not sales. Some of the more “visible” activities in real estate (marketing advertisements, open houses, showings, etc) are not truly what day-to-day life in this job consists of. Most of my time is devoted to giving support and counsel to our clients through what can be a very stressful process. My role can be advisor, counselor, decorator, and scheduler all in one hour
Why is it important to you to be involved in the community?
When our local community is thriving, we all benefit. When our community rallies around those in need, it strengthens us all. I believe each small effort of involvement can spread outward and create real change
Tell us about your family.
My husband, Jeff, and I will celebrate our 14th anniversary in December. We have identical twin boys, Austin and Blake, who are 9, and Levi, who is 5. We also have our furry family member, our lab, Buddy, who is 12 years old.
Best advice from your parents?
I come from a long line of business-oriented family members. Strong work ethic was displayed to me by many influences in my life. My mom taught me how to be involved in this community and how to be passionate about what I do. My dad taught me to always work hard in all that I do. I was also taught that if you truly love your job, then you’ll never work a day in your life.
What are some words you live by?
“Work hard and cheerfully at whatever you do, as though you were working for the Lord rather than people,” Colossians 3:23.
If you had unlimited funds, what is the one specific thing you would do to improve Jefferson City?
I would love to renovate some of the older, run-down homes and buildings in the downtown area. So many of these buildings have amazing history and architecture to them, and they could make wonderful homes, loft apartments, and places for the public to enjoy.
Outside of your family, who is your role model and why?
I look up so much to Larry and Sharon Keating, the brokers of Re/Max. They have poured their lives into Jefferson City and the future of this community. Their knowledge and passion for what they do amazes me everyday. I feel so blessed to learn from the very best in this industry.
- CRMC board of governors
- REACT Committee, Jefferson City Board of Realtors
- Long Range Planning Committee, Jefferson City Board of Realtors
- President of Eugene Elementary PTO
- Jefferson City Chamber of Commerce